In February 2009 Atlantic Grupa took over the distribution of the products of Karolina d.o.o., a well-known Croatian manufacturer of biscuits and salty snacks. By adding Karolina’s well-known brands Jadro, Bobi and Moto in the distribution portfolio for the territory of Croatia, Atlantic Grupa once again confirms itself as the leading regional distributor.
Karolina is a company with a long-standing tradition since 1909. At the very beginning, Karolina’s factory manufactured biscuits and over the years waffles, crackers and salty snacks were added to the list of manufactured products.
Today, Karolina is a company with its headquarters in Osijek which became a part of the Lorenz Bahlsen Group in 2006. With its brands - Bobi, Jadro, Moto- Karolina occupies a significant place on the Croatian market as well as in the region.
The assortment of Karolina is manufactured in accordance with highest food industry standards: IFS and HACCP.
Bobi is the market leader in extruded products. The products within this range are characterised by outstanding crispiness and rich peanut taste. In addition to providing entertainment to younger generations with their shapes, Bobi extruded programme is also favoured among adults because of its quality.
Bobi programme also includes a salty programme consisting of sticks, pretzels, crackers and fishes. These are roasted products and represent a real treat for consumers with refined palates.
Jadro wafers are unique on the market due to their recognizable combination of two flavours. They are gently crispy and filled with abundant layers of supple cream made from milk and cocoa that melts in your mouth.
Moto is leading the market of filled tea biscuits and is intended for those who expect more from a traditional tea biscuit. It is offered in a recognizable shape and cocoa flavour is favoured among consumers.
The assortment of Karolina tea biscuits consists of crisp vanilla cookies with hazelnut and tea biscuits with real chocolate chips, which are intended for those sweet moments of pleasure enjoyed with a warm drink (tea, coffee, milk).
Brundo is a product that belongs to the category of breakfast cereals. Its puffy, light structure is popular among children who recognize it among a variety of cereals by its small green bear.